Virtual and augmented reality are rapidly transforming the way we interact with technology, and they have significant implications for many industries. Virtual reality has the potential to revolutionize the way we learn, work, and play by creating immersive experiences that can simulate real-world environments. It allows users to explore places that are physically inaccessible, such as space or the deep sea, and to experience scenarios that would be dangerous or impractical in the real world. Augmented reality, on the other hand, enhances our real-world experiences by overlaying digital information on the physical world. This technology has the potential to transform the way we shop, learn, and communicate by providing us with contextual information at our fingertips. Both virtual and augmented reality are exciting technologies that have the potential to shape our future in countless ways.
Augmented reality vs. virtual reality examples
Everything related to virtual reality (VR) is already becoming a part of our lives. We do not notice, but expensive VR headsets are becoming more affordable, and augmented reality elements are already perceived as natural entertainment. Many even make masks for social networks themselves, and this is without special programming skills. But what are the different types of virtual reality? To more accurately define virtual reality, it is often divided into augmented reality (AR), mixed reality (MR), and virtual reality itself.
Virtual reality is the embodiment of imagination in a computer-generated world. Here the user can communicate with the virtual world and be isolated from the real world. Since the user is separated from the real world, he does not need sensors to collect information about the real world. However, the access devices must be such to allow the user to interact with the virtual world. With the help of software, the processor renders a virtual world based on user input. Then, using complex output devices, the user begins to see the virtual world. Simple devices such as a display will not suffice here as the user will be able to see the difference between the natural and virtual worlds.
If we compare augmented reality vs. virtual reality examples, we will see that AR is a way to make the look more functional. In this case, digital content lays another layer on top of real physical objects. For example, it is how the sensational Google Glass glasses in 2014 work. In turn, virtual reality or VR implies an exit to another, alternative space and functioning in it. This task requires special helmets and motion sensors.
You have come across augmented reality if you have at least once used mobile applications that require access to the phone’s camera and change the image in real-time. For example, it is how some popular developments for tourists, fashionistas, and chat lovers work. In the first case, the user can point the phone at an attraction and see information about it without the need to be distracted by the guide. The second – is to put on makeup and try on clothes, not in real life, but looking at yourself on the screen. Virtual reality is familiar to everyone who has been to a 5D cinema. Sound, image, change of position in space, and tactile sensations like vibration, wind, and water allow you to plunge into another dimension.
Where to use?
AR is already being applied in projection glasses and digital holography. Such technologies are used, for example, to train pilots and navigators. However, the possibilities of VR are even more impressive. They are as follows:
- Instruction. Imagine that you need to train the maintenance personnel of a nuclear power plant. Building a training ground is highly costly and inefficient. Still, immersion in virtual reality will provide the necessary skills in an almost real world from the brain’s point of view.
- Design. VR can be useful when discussing complex issues between participants with different technical backgrounds, for example, a designer and a customer. Volumetric visualization brings the pictures in people’s heads as close as possible. With its help, you can imagine the product and show processes that cannot be seen live because of their duration or extremeness.
- Presentation. Technology now allows teamwork with 3D models. It is enough to combine five to ten helmets in one virtual space. At the same time, participants from different countries and cities can view and discuss the project details as if they were all in the same room.
How much does augmented reality cost?
The cost can vary depending on several factors such as the type of AR experience, platform and hardware used, content complexity, and level of customization required.
Marker-based AR experiences are the simplest and least expensive to create, while projection-based experiences are the most complex and expensive. The platform and hardware used can also affect the cost of development. Creating 3D models or animations can be more complex and time-consuming than creating 2D content, which can increase the cost further.
Here are some ballpark estimates to help you get an idea of what to expect:
- Marker-based AR experiences: $5,000 – $10,000
- Markerless AR experiences: $10,000 – $30,000
- Projection-based AR experiences: $50,000 – $100,000 or more
It’s important to note that these estimates are just rough guidelines, and the actual cost of your AR project may vary significantly depending on your specific needs and requirements. By understanding the factors that can affect the cost of AR and working with an experienced AR developer, you can create an AR experience that meets your needs and budget.